New Delhi: Trains are still jam-packed to go to Maha Kumbh. People want to take a bath in the Ganga at Sangam by any means. In such a situation, for those who are not able to go to Prayagraj, the online grocery delivery platform Blinkit has brought Ganga Jal for its consumers. That is now Blinkit can be used for buying Sangam Jal at your home. Ganga Jal will reach your home in 15 minutes, as per the delivery app.
The price of 100 ml bottle of Sangam Jal that Blinkit is selling on its platform is Rs 69. According to the product, this water is from the confluence of Ganga and Yamuna. That is the same place where people are troubled to take a bath. It is believed that at this place the water of Saraswati river also meets the water of these rivers. This is the reason why it is called Sangam.
Religious product-based business is not a new thing in India. While on the one hand, people are showing interest in buying it, on the other hand many people are looking at it with suspicion. The question also arises as to whether this is really Sangam Jal or just a smart marketing move.
Selling products related to religious sentiments is not a new thing, but whenever such products come in the market, people react in their own way. Many people consider it a good facility, while many people are calling it a business in the name of religion. However, earlier also many companies have sold Ganga water, Prasad and other religious items online. However the entry of quick commerce platforms like Blinkit shows how much profit is there in it.
While one liter of mineral water costs 20 rupees, Blinkit is selling 100 ml Sangam water for 69 rupees. That is, one liter of Sangam water will cost 690 rupees, which is very expensive compared to mineral water. This is the reason why people are also making various comments about Blinkit on social media.